Click here! How to write advocacy emails that work

Tired of writing emails with good open rates but low clickthrough and action rates? The problem may lie in your presentation. Learn how to structure and write your emails to help create reader engagement and organizational identification. We’ll cover building a theory of change, creating a grabby lede, making a compelling ask and creating a long-term organizational narrative. This training is ideal for anyone starting an organizational email stream or looking to improve email performance.

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