There’s Only Me in Team: How to Conquer Social Media as a Staff of One
Session Type(s): Training
Training Tag(s): Basic Online Organizing
Starts: Thursday, Jul. 14 2:00 PM (Eastern)
Ends: Thursday, Jul. 14 3:15 PM (Eastern)
In many organizations, social media work is handed over to just one person—and is usually just one of many responsibilities that staffer has. But like the name suggests, strategic social media is best practiced with others, as you share ideas, lessons learned and each other’s content. In this training, we’ll give you the tools to manage day-to-day and long-term social media work as a team of one, while also introducing you to communities and resources that are already in place to support your digital efforts.
This training is for beginning to intermediate level digital or communications staffers, especially those at smaller organizations with limited budgets and resources.
Trainers
Beth Becker
Beth brings 20+ years of communication and marketing background to politics where she has consulted for numerous House campaigns, non profits and unions. Beth travels the country doing 2 and 3 day digital organizing trainings and working with clients on implementing a digital strategy that respects their organizational goals. As a contributing blogger at epolitics.com and avid activist, Beth shares her knowledge to help the progressive movement use digital with offline to win. In her downtime she can be found at the nearest shoe store, a Nats game or country concert.
Other sessions: The #1 Way to Engage Your People
Hilary Woodward
Hilary oversees the National Women’s Law Center’s social media, email advocacy program and website –– coordinating strategic online campaigns that advance policies and laws to help women and girls achieve their potential throughout their lives. She previously was the senior communications strategist at Jobs With Justice. Hilary has worked at every kind of organization in D.C. doing print and digital communications for the past 15 years. She lives in Maryland with her husband and two objectively adorable sons, who are Instagrammed just as much as you’d expect.