Training

Nearly every month, social media platforms announce changes regarding new certification processes to run political and issue-based ads. From Jack Dorsey's big news about Twitter last year, to the multi-faceted...

A grassroots campaign can’t afford failing to capitalize during its launch moment. Often, it’s one of the only moments of outsized attention you get. If coordinating your digital launch wasn’t...

It’s no secret that organizing is hard work. Talking with people, creating relationships, and building leaders is what has, and will continue to, advance our movement. We're at a pivotal...

What kind of social media content will help you build your online community of supporters and activists? Where do you find great content, how often should you post, and what...

In grassroots organizing we say, "Meet people where they are." With 95 percent of Americans owning a mobile phone, organizations and campaigns without a mobile (SMS) program are missing key...

Every email list is a special unicorn, so how do you know what messaging motivates your supporters? What subject lines grab their attention? How do you write the most engaging...

It’s 2020 and political visual design is EVERYWHERE. Ever wonder how you can get someone to stop and look at your design? Do you know your design looks amateur but...