Crisis communications is usually viewed as responding to negative events, but the same principles apply to situations you can leverage to advance your cause. Progressive advocates and candidates can expect...
Posted by | April 25, 2019
Join Faith Cheltenham, @thefayth, in learning to communicate your true intent as white accomplices interested in providing relevant support for Black people. This training combine elements of stand-up comedy, large...
Posted by | April 25, 2019
UX is under-resourced and under-utilized in organizing, but it is key to understanding what your users need, how they think, and how they behave—and incorporating that understanding into every aspect...
Posted by | April 25, 2019
In grassroots organizing we say, "Meet people where they are," and with 95% of Americans owning a mobile phone, organizations and campaigns without a mobile (SMS) program are missing key...
Posted by | April 25, 2019
As texting explodes in popularity and accessibility, the way you message supporters stands out more than ever. How do you craft interesting, relevant and distinct messages that spur conversation and...
Posted by | April 25, 2019
All too often organizations and campaigns are so focused on getting people on their list that they forget about what happens once they’re there. Start off on the right foot...
Posted by | April 25, 2019
Whether it's for digital or print, visual designers make decisions that affect your decisions every day. Why do you stop and look at some billboards, but not others? Why did...
Posted by | April 25, 2019
More and more organizations are adopting the fundamentals of analytics into their digital programs: tracking key metrics, A/B testing and making data-informed decisions. But is there more you could be...
Posted by | April 25, 2019
Whether you look at AOC, DJT or Cardi B, it’s clear that digital personalities that create online communities are driving the direction of contemporary politics. While influencer engagement has been...
Posted by | April 25, 2019
Using social media to move your message or share memes isn’t enough to build a movement. Online-to-offline organizing is so much more than event turnout. Sol Freire and Kelcie Glass...
