Training

Posted by | April 2, 2014
Stories from the field: Lessons from the 2013 immigration reform battle

Despite the media declaring immigration reform dead last year, the power of personal stories has revived the fight again and again, from family members affected by immigration policies being featured...

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Posted by | April 2, 2014
Story of self: Using your own stories to power your organizing

As many of us know, orrganizing is about relationships;  well, relationships and strategy. Using Marshall Ganz's well-developed Public Narrative framework, we will use our time together to learn the best...

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Posted by | April 2, 2014
You have 30 minutes to respond online. Now what?

Twenty four hours a day, seven days a week. That's the news cycle in the digital age. Given that, how do we handle rapid response in the digital world where...

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Posted by | April 2, 2014
Presence and authenticity: The key to being a media star

Media appearances are performances. To be a good performer, one needs tools and techniques. This session will teach the tools and techniques used by professional actors to create star presence....

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Posted by | April 2, 2014
Power mapping and persuasion: The keys to building coalitions and making change

Movement building and making progressive change fundamentally begins with mapping key influencers, persuading people to join you and managing your database. Digital communication and CRMs make it easier than ever...

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Posted by | April 2, 2014
From clicktivist to canvasser: Online to offline mobilization

The netroots have been critical in turning a number of races from unlikely to viable, proving that sometimes our best volunteers are behind a computer screen. This session presents two...

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Posted by | April 2, 2014
Using strategic communications to win on controversial issues

If you work on issues that spark public controversy and challenge deeply held convictions, strong controversy communications strategies should be a foundational part of your campaign toolkit. From immigration to...

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Posted by | April 2, 2014
Vision, values, voice: Building powerful messages to win

If you've read anything on political messaging lately, you know you're supposed to be talking about values and perfecting the art of storytelling. But what does that mean? This workshop...

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Posted by | April 2, 2014
Influencing public policy in the digital age: Legal rules for using social media

Nonprofits are built on a foundation of relationships, and tools like Facebook and Twitter allow nonprofits to expand our relationships and our worlds. But new tools come with a tangled...

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Posted by | April 2, 2014
Online organizing: Moving up the ladder the right way

From Obama for America to small mayoral races, having an effective online to offline strategy has proven to be a winning strategy. Trainers will share engagement tactics that work to...

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