Aaron Strauss is the Executive Director at the Analyst Institute. He has been a leading proponent of using scientific experimentation and data analysis in politics for the past decade. Before joining AI, he ran his own consulting shop, with clients like Google, Catalist and the AFL-CIO. During the 2012 election cycle, Aaron was the Targeting & Data Director at the DCCC. Over the years, he has advised presidential campaigns on resource allocation, developed state-of-the-art voter file databases, innovated in the survey research space, and “brain-fathered” the Voting Information Project. In 2006, he created the TurfCutter program that allowed canvassers to use Google maps, a tool still used today. Aaron has a Ph.D from Princeton in political methodology and microtargeting, as well as an M.Eng in computer science from MIT.