Mik Moore, the principal and founder of Moore + Associates, is recognized as one of the leading digital media campaign strategists in the United States, combining a deep understanding of public policy with years of experience as a writer, editor, and public speaker. Mik co-founded the Super PAC responsible for many of the most viral videos of the 2012 and 2008 campaigns, including Wake the Fuck Up with Samuel L. Jackson and The Great Schlep with Sarah Silverman. In 2010-2011 he played a leadership role in the successful campaign to get Glenn Beck off of Fox News. Before starting Moore + Associates in 2011, Mik was the Chief Strategy Officer at Bend the Arc: Jewish Partnership for Justice. Mik earned a law degree from Georgetown University Law Center and a BA in History from Vassar College. He lives in New York City with his wife, Deborah, and their two children.