Spencer Olson is the director of Washington state’s Communications Hub and Heroes’ Narrative program. Spencer brings a rich background in grassroots organizing, community engagement, and political communications to his work developing and implementing story-based messaging for issue campaigns. As director of the Communications Hub, Spencer oversaw the research and development of the Heroes’ Narrative’s latest handbook and leads implementation of the narrative in the field. Spencer has trained over 1,500 activists and elected leaders across Washington state, and has also provided narrative training and coaching for efforts in Michigan and Colorado. He has developed narrative campaigns for issues ranging from minimum wage, to climate change and democracy reform. In addition to successfully implementing the country’s first state-based progressive narrative, Spencer has expanded the Communications Hub’s capacity building mission, and provided direct staffing for community priority campaigns in Washington state.