January 6th was a terrifying display of effective digital organizing by the Right. Members of different white supremacist groups built their collective capacity online, traveled to Washington D.C. from all...
Posted by | June 5, 2023
From Superheroes to Soccer to K-Pop, people build community around pop culture they love. With or without movement organizations, fandoms are taking action for social change. Nonprofits and campaigns need...
Posted by | June 2, 2023
Changes in online users’ search patterns, privacy updates, and the evolving social media landscape are making current marketing solutions like ads, search engine optimization, and influencer marketing increasingly expensive and...
Posted by | April 17, 2023
Learn how to utilize social media in a strategic, effective and not cringey way. How does one communicate and more importantly, garner engagement on platforms on Instagram vs Twitter? Is...
Posted by | April 17, 2023
The training covers email fundraising best practices and the fundamentals of writing a really good fundraising email—including the hook, the ask and tactics to strengthen the ask. We'll examine rhetorical...
Posted by | April 17, 2023
Every campaign and issue-advocacy organization needs to recruit new donors, supporters and volunteers; and having an effective and ethical list-building strategy can save your team time, energy and money. In...
Posted by | April 17, 2023
Struggling with low engagement? Supporters not sticking around? Inter-team or inter-campaign conflict? Struggling to scale? Caught between too many tech tools? Data all over the place? Campaigner, technologist, and network...
Posted by | April 17, 2023
Every day, progressive organizations and campaigns craft great content to reach folks in their community and fight for change. But, this content is too often not created with accessibility in...
Posted by | June 2, 2022
Conventionally, writers and creators have tested messages at the last stage of production, such as which color in the background of a mailer or campaign advertisement is most likely to...
Posted by | June 2, 2022
With 2022 advocacy, fundraising and GOTV outreach campaigns around the corner, we all know text messaging (SMS/MMS) will be front and center as a component of most campaign strategies. Whether...
