Communications

Posted by | April 20, 2023
Data Storytelling: Building Your Messages with Data

What if you could use your data to better inform your creative campaigns? Content is most impactful when its strategy is built around a deep understanding of your audience. But,...

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Posted by | April 20, 2023
Centering Race to Build Narrative Power

As both progressive & regressive movements have shown, we only win by strategically (re)claiming, deploying and making common our narrative of both problem and solution. Arguably, progressive movements don't always...

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Posted by | April 17, 2023
Small and Steady Wins the Race: Microstorytelling for Campaigns

When amassing content for the long haul, it’s time to think smaller. Powerful, memorable stories don’t require massive monitors, video shoots and thousands of dollars: instead, mobilize 100 supporters to...

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Posted by | April 17, 2023
Are You Prepared? A Simulation on Crisis Communication

Even for an experienced communications staffer, responding to a major crisis can be trying. How do you ensure you can not only respond to the crisis, but shape the media...

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Posted by | April 17, 2023
Great Speakers Use Body Language To Be Heard—You Can Too!

We all want to be taken seriously. We want the public, the media, funders, and stakeholders to know how passionate, knowledgeable, and confident we are in our work. But why...

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Posted by | April 17, 2023
Brains! How Social Psychology Makes Us Better Communicators

Did you know that the right narrative frame has more impact on people's policy preferences than their political affiliation? Or that visual language makes it more likely that your audience...

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Posted by | April 17, 2023
Crafting a Persuasive Message: Using Rapid Pre-testing to Iterate Quickly

More than 60% of political campaign budgets are spent on advertising. Unfortunately, we struggle to know whether our message actually persuades. Many campaigns rely on social media metrics to get...

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Posted by | April 17, 2023
Punchlines with a Point: How to Use Humor to Make Your Message Heard

Generation after generation, reactionaries have declared the death of comedy and pegged progressive activism as the culprit (albeit disguised as “political correctness”). As progressive speechwriters, published humorists and veterans of...

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Posted by | April 17, 2023
Disinformation Station: How to Stop Racist and Misogynist Disinformation

Join us to learn how to define and identify mis-, dis-, and malinformation. In this training, we'll cover how disinformation works to spread misogyny, racism, white supremacy and more. Participants...

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Posted by | April 17, 2023
Golden Moments: Working with the Media to Enhance Your Campaign

Working with the media at the right place at the right time can take a golden moment to the next level and raise community awareness of your campaign in a...

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