Intermediate Online Organizing

Twitter is an essential piece of most organizations’ online strategy. Your Twitter presence should be driven by strategic goals–or else you’ll end up in a giant time suck or just...

Revitalize your site and make it work for your mission with expert technologist Jennifer O’Reilly Mott of Do Big Things. She’ll coach you on what’s needed to ensure your site...

For many activist organizations, the data is unreliable, incomplete -- let's call it broke. As a consequence, we spin our wheels because we don’t have the information we need to...

You know how your boss keeps saying you should just make that thing go viral? “Going viral” on today’s internet is a herculean task that requires strategy, timing and tremendous...

COVID-19 taught us how to use our digital platforms to their fullest potential and connected people with their communities. Livestreaming became the new frontier. A portal offered by multiple platforms...

Political and advocacy campaigns use digital advertising in a range of creative ways. We'll examine how ads can help with testing, fundraising, persuasion, recruiting, mobilization, GOTV and more. We'll dig...

The more you know about the ongoing performance of your campaign, the better you'll be able to to develop insights, identify patterns and make improvements to your program. For Our...